MarTech Archives - Tech Research Online Knowledge Base for IT Pros Wed, 13 Mar 2024 14:00:30 +0000 en-US hourly 1 https://wordpress.org/?v=6.2.5 https://techresearchonline.com/wp-content/uploads/2019/09/full-black-d_favicon-70-70.png MarTech Archives - Tech Research Online 32 32 Five Ways CFOs Can Increase Project Profitability https://techresearchonline.com/whitepapers/martech-whitepapers/five-ways-cfos-can-increase-project-profitability/ https://techresearchonline.com/whitepapers/martech-whitepapers/five-ways-cfos-can-increase-project-profitability/#respond Wed, 14 Feb 2024 11:36:53 +0000 https://techresearchonline.com/?p=724092 In the fast-paced service industry, CFOs prioritize project profitability as the key metric for long-term growth. Projects ranging from technology implementations to marketing events demand a clear understanding of individual and class profitability. Successful enhancement requires collaborative efforts, with strategic responsibilities assigned to sales teams, project managers, and professionals. CFOs play a pivotal role in monitoring budgets, ensuring profitability, and leveraging data for informed future bids. Key Takeaways: Project Profitability Primacy: Amidst diverse metrics, project profitability stands out as crucial for long-term growth. Collaborative Endeavors: Enhancing project profitability necessitates cross-functional collaboration and coordinated efforts. Strategic Responsibilities: Success hinges on strategic bidding, resource allocation, and on-time delivery, with CFOs contributing to data-driven decision-making. View More

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In the fast-paced service industry, CFOs prioritize project profitability as the key metric for long-term growth. Projects ranging from technology implementations to marketing events demand a clear understanding of individual and class profitability. Successful enhancement requires collaborative efforts, with strategic responsibilities assigned to sales teams, project managers, and professionals. CFOs play a pivotal role in monitoring budgets, ensuring profitability, and leveraging data for informed future bids.

Key Takeaways:

  • Project Profitability Primacy: Amidst diverse metrics, project profitability stands out as crucial for long-term growth.
  • Collaborative Endeavors: Enhancing project profitability necessitates cross-functional collaboration and coordinated efforts.
  • Strategic Responsibilities: Success hinges on strategic bidding, resource allocation, and on-time delivery, with CFOs contributing to data-driven decision-making.
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The Manufacturer’s Guide to Transforming the Service Experience https://techresearchonline.com/whitepapers/martech-whitepapers/the-manufacturers-guide-to-transforming-the-service-experience/ https://techresearchonline.com/whitepapers/martech-whitepapers/the-manufacturers-guide-to-transforming-the-service-experience/#respond Fri, 12 Jan 2024 10:17:23 +0000 https://techresearchonline.com/?p=608436 The manufacturer’s guide to transforming the service experience. Lower your costs while providing incremental profits by improving your service experiences. Manufacturers can no longer differentiate solely through products. The experience you deliver is more important than ever. Your service teams can deepen long-term customer relationships. This guide will show you how a unified data platform can elevate your service experiences to be more efficient while reducing costs. View More

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The manufacturer’s guide to transforming the service experience.
Lower your costs while providing incremental profits by improving your service experiences.

Manufacturers can no longer differentiate solely through products. The experience you deliver is more important than ever. Your service teams can deepen long-term customer relationships. This guide will show you how a unified data platform can elevate your service experiences to be more efficient while reducing costs.

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Communications and Worker Productivity: Where We Are Today https://techresearchonline.com/whitepapers/martech-whitepapers/communications-and-worker-productivity-where-we-are-today/ https://techresearchonline.com/whitepapers/martech-whitepapers/communications-and-worker-productivity-where-we-are-today/#respond Tue, 19 Dec 2023 15:19:22 +0000 https://techresearchonline.com/?p=533716 Five years ago, we teamed up with research firm CITE to investigate the roadblocks to workplace productivity. At that time, many workers were overwhelmed by the volume of workplace communication and workplace tools they juggle every day. Since then, we’ve been through a global remote work experiment, which gave usa wake-up call about the importance of mental health, balance, and cognitive capacity in the workplace. Has this newfound awareness given rise to initiatives that address communications overwhelm and improve worker productivity? Here’s where we are today, compared to where we were five years ago. View More

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Five years ago, we teamed up with research firm CITE to investigate the roadblocks to workplace productivity. At that time, many workers were overwhelmed by the volume of workplace communication and workplace tools they juggle every day.

Since then, we’ve been through a global remote work experiment, which gave usa wake-up call about the importance of mental health, balance, and cognitive capacity in the workplace.

Has this newfound awareness given rise to initiatives that address communications overwhelm and improve worker productivity?

Here’s where we are today, compared to where we were five years ago.

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Empower Your Frontline Workforce To Drive Business Transformation https://techresearchonline.com/whitepapers/martech-whitepapers/empower-your-frontline-workforce-to-drive-business-transformation/ https://techresearchonline.com/whitepapers/martech-whitepapers/empower-your-frontline-workforce-to-drive-business-transformation/#respond Tue, 19 Dec 2023 15:13:14 +0000 https://techresearchonline.com/?p=533706 Business transformation is a strategic imperative for organizations facing macroeconomic volatility and rapidly evolving business models, employee requirements, and customer preferences. To become more agile and promptly address market challenges, organizationsare investing in digital technologies, including advanced communications and collaboration solutions, that power operational efficiencies and employee engagement. However, digital transformation projects often fall short of delivering desired outcomes due to their limited scope or poor alignment with diverse employee requirements. Digital tools must be tailored for different job roles, workflows, and environments todeliver strong benefits and a high return on investment (ROI). View More

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Business transformation is a strategic imperative for organizations facing macroeconomic volatility and rapidly evolving business models, employee requirements, and customer preferences. To become more agile and promptly address market challenges, organizationsare investing in digital technologies, including advanced communications and collaboration solutions, that power operational efficiencies and employee engagement.

However, digital transformation projects often fall short of delivering desired outcomes due to their limited scope or poor alignment with diverse employee requirements. Digital tools must be tailored for different job roles, workflows, and environments todeliver strong benefits and a high return on investment (ROI).

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How To Unlock Revenue Through Connected Business Communications https://techresearchonline.com/whitepapers/martech-whitepapers/how-to-unlock-revenue-through-connected-business-communications/ https://techresearchonline.com/whitepapers/martech-whitepapers/how-to-unlock-revenue-through-connected-business-communications/#respond Tue, 19 Dec 2023 15:04:07 +0000 https://techresearchonline.com/?p=533690 Cultivate customer engagement, and you’ll drive sales.Even in a challenging economy, brands that invest indigital customer engagement can experience revenue growth. For call centers, the path to better customer engagement starts with empowered agents. Deloitte’s latest research shows that agent retention and engagement can help create better customer experiences. A great customer experience is largely dependent on “skilled, experienced, and satisfied”workers who can serve both the company and the customer. View More

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Cultivate customer engagement, and you’ll drive sales.Even in a challenging economy, brands that invest indigital customer engagement can experience revenue growth.

For call centers, the path to better customer engagement starts with empowered agents.

Deloitte’s latest research shows that agent retention and engagement can help create better customer experiences. A great customer experience is largely dependent on “skilled, experienced, and satisfied”workers who can serve both the company and the customer.

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How RingCentral Has Helped Modernize Today’s Biggest Businesses https://techresearchonline.com/whitepapers/martech-whitepapers/how-ringcentral-has-helped-modernize-todays-biggest-businesses/ https://techresearchonline.com/whitepapers/martech-whitepapers/how-ringcentral-has-helped-modernize-todays-biggest-businesses/#respond Tue, 19 Dec 2023 14:47:52 +0000 https://techresearchonline.com/?p=533674 When it comes to investing in technology, IT leaders’top priorities are cutting down on unnecessary expenses, increasing company efficiency, and generating revenue by improving the customer experience. To achieve these goals, companiesneed to have the right tools in place. That’s why businesses choose RingCentral’s intelligent connected communications platform. But don’t just take our word for it. This comilation of case study data and leadership input from some of today’s biggest apnd most successful companies will show you exactly how RingCentral has helped to modernize their business communication processes.And we can do the same for you. Discover how real RingCentral customers cut down on business expenses by making the switch to a unified communications platform. View More

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When it comes to investing in technology, IT leaders’top priorities are cutting down on unnecessary expenses, increasing company efficiency, and generating revenue by improving the customer experience. To achieve these goals, companiesneed to have the right tools in place. That’s why businesses choose RingCentral’s intelligent connected communications platform.

But don’t just take our word for it. This comilation of case study data and leadership input from some of today’s biggest apnd most successful companies will show you exactly how RingCentral has helped to modernize their business communication processes.And we can do the same for you.

Discover how real RingCentral customers cut down on business expenses by making the switch to a unified communications platform.

[contact-form-7]


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Checklist: How Good Is Your Communications System? https://techresearchonline.com/whitepapers/martech-whitepapers/checklist-how-good-is-your-communications-system/ https://techresearchonline.com/whitepapers/martech-whitepapers/checklist-how-good-is-your-communications-system/#respond Tue, 19 Dec 2023 08:50:46 +0000 https://techresearchonline.com/?p=537478 A modern communications system needs to be much more than phone calls and file sharing. It needs to provide workers with a better way ofdoing things. A single solution with global availability is easier to manage and can be administered from a single portal using a desktop or mobile phone. And by ‘better’ we mean faster, cheaper, more accurately, and more intelligently. Is that whatyour communications system delivers? Use this checklist to find out for sure: Connected employees Digital tool Remote work, anywhere Scale View More

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A modern communications system needs to be much more than phone calls and file sharing. It needs to provide workers with a better way ofdoing things.

A single solution with global availability is easier to manage and can be administered from a single portal using a desktop or mobile phone.

And by ‘better’ we mean faster, cheaper, more accurately, and more intelligently. Is that whatyour communications system delivers? Use this checklist to find out for sure:

  • Connected employees
  • Digital tool
  • Remote work, anywhere
  • Scale
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Automation in Media and Entertainment: Omdia Report https://techresearchonline.com/whitepapers/martech-whitepapers/automation-in-media-and-entertainment-omdia-report/ https://techresearchonline.com/whitepapers/martech-whitepapers/automation-in-media-and-entertainment-omdia-report/#respond Mon, 27 Nov 2023 10:11:51 +0000 https://techresearchonline.com/?p=465151 Learn how to drive growth and cut costs with automation. In a market where you have to do more with less, automation can help you reach your goals. Download the report to learn how to: Collect customer data more efficiently Increase cost savings Retain existing customers and gain new ones View More

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Learn how to drive growth and cut costs with automation.

In a market where you have to do more with less, automation can help you reach your goals.

Download the report to learn how to:

  • Collect customer data more efficiently
  • Increase cost savings
  • Retain existing customers and gain new ones
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Media & Entertainment Industry Insights Report https://techresearchonline.com/whitepapers/martech-whitepapers/media-entertainment-industry-insights-report/ https://techresearchonline.com/whitepapers/martech-whitepapers/media-entertainment-industry-insights-report/#respond Mon, 27 Nov 2023 10:01:25 +0000 https://techresearchonline.com/?p=465129 We surveyed 350 industry decision makers worldwide to uncover the trends, priorities, and challenges defining the media and entertainment industry. Explore key insights below and submit the form to see the full report. View More

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We surveyed 350 industry decision makers worldwide to uncover the trends, priorities, and challenges defining the media and entertainment industry.

Explore key insights below and submit the form to see the full report.

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Optimizing customer support – A strategic guide to integrated workforce management https://techresearchonline.com/whitepapers/martech-whitepapers/optimizing-customer-support-a-strategic-guide-to-integrated-workforce-management/ https://techresearchonline.com/whitepapers/martech-whitepapers/optimizing-customer-support-a-strategic-guide-to-integrated-workforce-management/#respond Tue, 21 Nov 2023 09:46:31 +0000 https://techresearchonline.com/?p=453716 In our hyper-connected era, customer support is a critical pillar in determining a brand’s reputation and success. As businesses venture into diverse markets, delivering consistent and exceptional customer support becomes not just a goal, but a necessity. As we delve into this guide, we’ll explore the myriad ways in which integrated workforce management can elevate customer support. We’ll uncover the transformative potential of technology, especially artificial intelligence, and emphasize the indispensable role of employees in crafting memorable customer experiences. Get your copy now! View More

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In our hyper-connected era, customer support is a critical pillar in determining a brand’s reputation and success. As businesses venture into diverse markets, delivering consistent and exceptional customer support becomes not just a goal, but a necessity. As we delve into this guide, we’ll explore the myriad ways in which integrated workforce management can elevate customer support. We’ll uncover the transformative potential of technology, especially artificial intelligence, and emphasize the indispensable role of employees in crafting memorable customer experiences.

Get your copy now!

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